With a focus on the life science, diagnostic and biopharmaceutical
industries, The Strategy Factory aspires to be integral to our clients'
marketing team. We have the breadth of experience to add value to
all elements of the marketing mix. Yet we're flexible enough to
tailor our contribution to your specific needs.
Every Strategy Factory consultant has a minimum ten years of life
science management experience, as well as a strong technical background.
Working as comfortably with start-ups as with Fortune 100 companies,
we have served many leaders in the bioscience industry.
At The Strategy Factory, we recommend building any strategy on
a strong foundation of market research. We don't just play lip-service
to the old adage "marketing is focused on the customer's needs."
We back this belief up with many years of market research experience
and a firm understanding of the life science market.
Solid, Actionable Results
Our strategic initiatives are founded in both qualitative and quantitative
analyses. We coalesce masses of internal and external data into
specific, actionable recommendations. Then we work with you to secure
full upper management support and enthusiastic team buy-in.
Strategic Vision + Tactical Implementation
Working closely with all levels of management, The Strategy Factory
provides senior executives with the intelligence they require to
make informed decisions and then collaborates with tactical teams
to deliver tightly defined business objectives. We understand the
tactical details necessary to carry out a strategic plan, and we
aren't' afraid to "get our hands dirty" with the tactical work.
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